Meet Lauriane Groff

she/her | Montreal, CA

Responsibility: I handle international sales for Quebecor Content and Incendo’s portfolio of scripted series, movies, and formats. My role includes international licensing negotiations, co-production and pre-buy partnership development, strategic collaborations with broadcasters and streamers, windowing strategies across linear and digital rights, as well as identifying new opportunities.

About: Passionate about international content, I have built my career across acquisitions, distribution, and partnership development within the entertainment industry in both Canada and Europe. Before joining Quebecor and Incendo, I worked in acquisitions and distribution in France for The Walt Disney Company and Lagardere, as well as in international distribution at Just for Laughs.

In my current role, I bring Canadian and Quebec stories to international audiences while developing partnerships across broadcasters, platforms, and emerging digital players worldwide. I particularly enjoy building bridges between markets and finding creative ways to position local stories on a global stage.

Outside of work, I’m a passionate cinephile who loves travelling and discovering new cultures!

 
 
 
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